Branding + Design
If you're at the exciting and slightly scary stage of just starting out, branding is a crucial first step in setting expectations of your business for your customers.
Likewise, if you have an established brand, a refresh of the look and feel can inject a new, more contemporary lease of life to reflect changes in your business, or changes in the market.
We have a team of talented brand consultants and designers who've worked on major branding projects for high profile brands. Don't hesitate to get in touch for all your branding and design needs!
Our Approach
We start with defining a value proposition - a clear written articulation of what your business is offering. We then overlay the attributes that you believe best describe your brand and make it distinctive. We use these elements to build logos, colour palettes, font and (if required) full brand guidelines.
1
Value Proposition + Brand Attributes
Immersing ourselves in your business to collaborate on a written value proposition and set of brand attributes on which your products / services are built.
2
Design Exploration
Using a team of talented designers and branding experts to develop different avenues / territories for your brand, before choosing a final route.
3
Rollout
Taking the chosen branding elements and building them out into multiple executions and core business documents such as brand guidelines.